How to apply hair serum
Targeted scalp care to support the appearance of fuller, stronger, healthier-looking hair, while enhancing shine and overall hair quality.
The Clarins Application Method
This application method is what makes Le Serum Fortifying Scalp Concentrate a complete scalp skincare treatment. By performing this essential ritual, you are ensuring the best results by delivering plant actives and nutrients exactly where they will provide the most benefits. Clarins also gave this hair serum a non-greasy, watery consistency and an enveloping yet subtle signature scent to create a highly sensory experience of wellness. Our Application Method has been developed with our Clarins experts and a hair therapist.
Routine & Dose: Every other day, part damp or dry hair into 3 sections. Fill the entire dropper and apply 1 squeeze to each part (1 squeeze = 1 dose, or about one-third of a dropperful).
Step 1: Apply the Targeted Scalp Serum
Apply directly to the scalp to ensure optimal absorption.
- Use on clean hair or between shampoos when the scalp is dry or damp
- Fill the dropper, then place the tip directly onto the scalp*
- Start at the centre of the hairline and glide toward the crown, then the nape (approx. 3 drops per line)
- Repeat on both sides, from the temples to the nape
* Don’t worry if the dropper doesn’t fill all the way, this is normal.
Step 2: Distribute
Evenly distribute the serum while awakening the scalp with medium pressure.
- Slide fingers underneath the hair at the back of the head
- Glide forward toward the hairline using firm, controlled pressure
- On the way back, use slow circular motions to work the product in
- Repeat the sequence 2–⁠3 times
Step 3: Relieve Tension
Release built-⁠up tension with firmer pressure.
- Place palms on either side of the head and apply firm pressure
- Clasp hands gently to intensify the hold, then release
- Repeat 2–⁠3 times on each area:
- Nape of the neck
- Back of the head
- Top of the head
Step 4: Boost Microcirculation
Massage the scalp to help distribute the product.
- Use light pinching motions between thumb and fingers across the scalp (front, top, sides)
- Morning: quick, energising motions (15 times)
- Evening: slower, deeper motions (10 times)
- Finish by tilting the head forward and running fingers through the roots to lift and aerate
- Gently dab with fingertips if needed to avoid dripping
- Do not rinse
FAQ: Apply for Best Results
Optimise your use of Le Serum Fortifying Scalp Concentrate to enhance scalp health and longevity
What is the Clarins Hair Therapy Serum?
Le Serum Fortifying Scalp Concentrate helps improve the appearance and feel of hair, leaving it looking fuller, stronger and healthier. Its targeted formula cares for the scalp and hair at the roots to support naturally beautiful, resilient-looking hair.
With age and exposure to environmental stressors, hair can appear thinner, weaker and duller, and may feel less soft and supple than it once did.
As part of the Clarins Hair Therapy range, this targeted scalp serum is an essential step in a comprehensive scalp care routine. Its caring formula helps nourish and revitalise the scalp, while supporting the appearance of stronger, healthier and more resilient-looking hair.
This innovative scalp treatment formulated with [F_03 TECHNOLOGY], an exclusive blend of organic white iris extract and saffron flower polyphenols. Enriched with niacinamide and panthenol, the formula helps care for the scalp and roots, leaving hair looking visibly fuller, stronger, healthier and shinier.
It helps improve the appearance and feel of the hair fibre for beautifully conditioned, resilient-looking hair. Suitable for all hair types, including colour-treated hair.
Why you should choose this serum?
Le Serum Fortifying Scalp Concentrate from the Clarins Hair Therapy range is formulated for every type of hair, regardless of length. In addition to organic iris extract, it contains saffron flower polyphenols, niacinamide, and panthenol to provide targeted solutions for the following concerns.
Fine-looking hair: A targeted scalp treatment to help hair appear fuller, stronger and more resilient.
Lack of fullness: Formulated with saffron polyphenols, this serum helps improve the appearance of hair fullness.
Weakened-looking hair: Enriched with niacinamide and panthenol, the formula helps care for the scalp and leaves hair looking healthier, stronger and shinier.
Should I apply serum to wet or dry hair?
You can apply Clarins’ Le Serum Fortifying Scalp Concentrate to either dry or damp hair. Apply to clean hair for best results.
At what stage of my hair care routine do I apply this serum?
Our scalp concentrate is applied when your hair is clean and dry or damp (towel-dried). This helps ensure the pores on your scalp are properly cleansed to better absorb the ingredients. Since it is applied to the scalp itself, and not your hair, it is a leave-in that should be applied every two days after the full routine.
Clarins’ hair serum has a very light and watery texture that is completely non-greasy. It also does not require rinsing.